Tag: advertisng

LoopMe Announces Investment from Mayfair Equity Partners to Accelerate International Growth

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Team Prohaska was honored to advise our friends at Mayfair Equity Partners LLP on their recent $120M investment in LoopMe. Congratulations to both parties and we look forward to watching what comes next! LONDON & NEW YORK, January 13, 2022 – LoopMe, (‘the Company’) a leading brand-focused mobile advertising platform, today announced Mayfair Equity Partners (‘Mayfair’), a leading […]

5 Takeaways from The Times’ Acquisition of The Athletic

“Over the last 18 months, it’s been a great time to be a seller of two things: companies and talent“ by Mark Stenberg (AdAge) / Thursday, January 6, 2022 After more than nine months of shopping, The Athletic has secured a buyer for its subscription-based sports media operation, agreeing to an acquisition by The New York […]

Digital Ad Opportunities and Capital Spur Investor Interest in Ad Tech

The industry, once shunned by investors, has regained its mojo, fueled in part by a rise in digital ad spending by Alexandra Bruell (Wall Street Journal) – July 2, 2021 6:00 am ET Deal activity and public offerings in the advertising and marketing technology industry are rising as the sector gets a boost from a […]